“We have become accustomed to using energy at any time, in unlimited amounts. Changing this belief is one of the biggest challenges of the energy transition. It is also a change that can entail a decrease in comfort. That´s why we want to shift the perception of using electricity as a commodity that I use when I want – to a more social concept, where it is a shared, common resource that affects other people and our environment,” explains ebalance-plus partner Jaroslaw Kowalski, IPI, Poland.